Parryware’s Loo Break Campaign in association with the movie Halkaa – 2018

Parryware, India’s leading bathroom brand has joined hands with Nila Madhab Panda for his upcoming movie ‘Halkaa’. The film that has traveled to over 15 International film festivals across the globe, essays the story of a slum child’s dream to free himself from open defecation and have a toilet of his own. It’s a story of his heroism and aspirations. The film has Won Two Best Film Grand Prix at Montreal and Poland Film festivals and selected in 15 other Prestigious Film Festivals worldwide.

Post receiving a great response for the first season of ‘Parryware Loo Break’ campaign, Parryware has rolled out the second phase of its national level campaign in association with the Halkaa starring Tathastu, Ranvir Shorey and Paoli Dam. The campaign is first of its kind in the industry breaking clutter and making the brand synonymous to Loo breaks. The TVC breaks the conventional advertising, where it will mark the beginning of intermission and will be played across 170+ PVR in 35 cities ensuring complete attention of the viewers.

 

Read more: https://www.adgully.com/take-the-next-halkaa-break-with-parryware-80110.html